Unequal Pay campaign
2018 - European Unequal Pay Day
Building on the success of the Unequal Pay Day in 2017, this year we are again marking this day.
But what does "Unequal Pay Day" mean?
From October 31 on, women work for free
In the EU, women are paid 16% less than men on average. This means that, when compared to their male colleagues' salaries, women work 2 months out of 12 for free. In a year's time, all work produced by women from the 31st October onwards is for free.
Thus, on 31 October, PES Women together with Zij-Kant is calling for an action day to close the gender pay gap: the European Unequal Pay Day. This is a symbolic day to raise awareness on the fact that female workers in Europe still earn 16% less than men and which depicts that from this day on women effectively are working for free until the end of the year.
While the European pay gap of 16% translates into two full months of unpaid labour and thus leads to the European Unequal Pay Day on the 31 October, on national level this day can fall earlier or later in the year, depending on the respective pay gap in each Member State.
Open your mind_Close the gap
For the European action day, PES Women launched a social media campaign in the run-up to the European Unequal Pay Day. Under the slogan ‘Open your mind_Close the gap’ the campaign provides colourful visuals with facts and figures on the gender pay gap as well as on underlying causes that lead to unequal salaries.
Materials to download
Header for your social media accounts [October 15-31]
Facebook & Twitter Videos [October 22-26]
For scheduling the videos in advance with Tweetdeck, please use the versions below (in .gif format):
Facebook Timeline Gap Picture [October 30]
'Out of the Office' Picture [October 31]
Print files [October 15-31]
2017 - European Unequal Pay Day
Unequal Pay Day Europe, 31 October 2017
This was the first time that PES Women, together with Zij-Kant, marked the European Unequal Pay Day.
Actions were led both online and offline to sensitise to the fact that, due to the fact that women are paid on average 16% less than their male counterparts, they effectively work for free 2 months each year.